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SEO for News Portals
Promoting information websites is a complicated and time-consuming process. It is possible to get your website to the top, but it requires a comprehensive approach, as the competition in this field is extremely high.
It is important to remember that successful work requires structure. The SEO project should be divided into stages that are performed in a clear sequence and repeated cyclically.
Hurry up and promote your website with us! Contact now and start a successful journey to search engine leadership!
Why SEO Is Important?
Enhance the brand's credibility
A top-ranked website on Google enhances credibility and trust. Users trust and stay loyal to first-page search results. Being in the top 10 signals reliability, driving higher engagement and conversions.
Boost sales
An effective SEO strategy boosts website traffic, attracting potential customers actively searching for offered products or services. It optimizes content, structure, and keywords, resulting in more conversions, sales, and revenue.
Savings on advertising
SEO's long-lasting impact differentiates it from social media marketing (SMM) or pay-per-click (PPC) advertising. Higher search rankings are sustainable with ongoing maintenance, reducing the need for expensive paid ads and ensuring a steady flow of organic traffic.
Targeted traffic
SEO drives targeted traffic to a business website by ranking well for relevant keywords. This boosts conversions and ROI as it attracts genuinely interested users seeking the company's products/services.
Our process
1
Strategy developing
This process involves analyzing internal and external factors, defining goals and objectives, choosing the optimal action line, and developing an action plan to achieve the set goals.
2
We develop and agree on a sprint with the client
We focus on 1-2 main epics, rarely 3-4. We choose only those tasks that are important for achieving key performance indicators (KPIs). If necessary, we are ready to make adjustments to these tasks.
3
Prioritize tasks
We prioritize tasks according to their impact on the business. We create a checklist for each task to estimate the time required to complete it.Likewise, we don't have tasks longer than 8 hours. If a task takes more than 1 day to complete, we divide it into sub-tasks.
4
Zoom once a week
The first week is an interim meeting. Q&A format.The second week (demo) is reporting. We show what we have done during the sprint and confirm tasks for the next sprint.
5
Report
Every month, we provide a detailed report with the results and analysis of efficiency based on the results of the period worked.We also present additional ways to improve efficiency due to the identified growth points during the period.
What is included in the service?
Website optimization
We thoroughly analyze your website and optimize its structure, tags, technical aspects, and Evergreen articles. This will help improve its visibility and make your content more understandable and attractive to search engines.
Work with Google News and Discover
We search for relevant topics that can attract the attention of your target audience. We will adapt your content for Google Discover, which will attract new users and increase traffic to your website.
Improving SERM and EAT factors
Our team focuses on increasing the credibility of your brand. We check all EAT factors (Expertise, Authoritativeness, Trustworthiness), work with reviews and mentions of your website, and ensure that your site's trustworthiness in search engines is increased.
Optimization helps to improve:
What result will you get?
Improving the quality of traffic
Achieve results according to your priorities
Conversion growth
Increasing the authority of the website
Why choose us?
More than 100 clients are growing along with Rankup
Our clients
Tariffs and cost
Results in numbers
12+
years in SEO and digital marketing
20+
experienced professionals
100+
happy customers
FAQ
How to do SEO for news websites?
Implementing SEO strategies for news websites involves optimizing titles and meta tags with relevant keywords, creating high-quality and informative content, improving website speed and mobile responsiveness, and obtaining backlinks from reputable sources. By following these practices, news sites can increase their visibility in search engine rankings and attract more organic traffic.
How does SEO improve the rankings of my news portal?
SEO includes a number of strategies, such as keywords, content optimization, internal links, page loading speed, and other technical aspects. These measures help search engines understand the subject matter and value of your content, which contributes to higher positions in search results.
How do we know if the SEO strategy is working effectively?
SEO provides an opportunity to analyze your website traffic, page rankings, conversions, and other metrics. We provide regular reports on the performance of our SEO strategy and advice on how to improve results
Can Rankup help speed up website loading?
Yes, we can help speed up the loading of your news resource. Loading speed is important for users because no one likes to wait for a page to load for a long time. Optimizing the code, images, and other elements of the site will reduce the loading time, which will have a positive impact on users and the ranking of your portal.
Cooperation
Do you have a project for cooperation?
Phone
Working hours
Mon-Fri 10:00 - 18:00
Address
Ukraine, Kyiv